Bobby Kotick – CEO, Activision Blizzard
.The Activision Blizzard organization is the world’s leading digital game publisher and marketer, with over twenty billion annual revenues. Activision Blizzard is known for its blockbuster hits like Activision’s Call of Duty series and its online-only casual multiplayer game, World of Warcraft. They’ve also developed successful businesses outside of video games. These businesses have included their video game distribution and platform business, film and television production business, and eSports business.
Activision Blizzard
Activision Blizzard was initially announced in May 2014 as the parent company for all of Blizzard’s online-only games and services. Blizzard also has stakes in companies responsible for games like World of Warcraft, Overwatch, and Hearthstone: Heroes of Warcraft.
Video Games
Games published by Activision Blizzard include Call of Duty, the NBA 2K series, FIFA, and various other sports games. They also published the online-only Grand Theft Auto: San Andreas and the online-only Pro Evolution Soccer.
Electronic Arts
EA also published a variety of digital games under the EA Sports brand. These games included real-world sports games such as the NBA 2K series and the NHL 17 video game. They also published games with méxico-themed solid content, such as NBA 2K17.
World of Warcraft
Now part of Blizzard, World of Warcraft started its life as an online-only card game called Hearthstone. The fantasy card game grew in popularity and saw several expansion packs and updates as it became an online-only game.
Blizzard Entertainment
Blizzard Entertainment was initially known as Activision Publishing, Inc. It was formed in 1979 to develop and publish games based on the Entertainment Software Association’s (ESA) library of games. After purchasing the legacy rights to create franchises like Counter-Strike and Warcraft, the studio focused on online-only games.
Conclusion
Activision Blizzard is a video game publisher and developer based in Dallas, Texas, with operations worldwide. The company’s products are known for their blockbuster hits, including Call of Duty, World of Warcraft, and The Pokémon Company International’s (PCI’s) games. They’ve also developed successful businesses outside of video games. These businesses have included their video game distribution and platform business, film and television production business, and eSports business.